male users ? however, there was a 120% growth in male monthly Pinterest users in 2015įor a social media site that is only 6 years old (launched March 2010), Pinterest has quite a following and is now being embraced by both men and women alike.

Some statistics that may interest you include: However, over time Pinterest has become more mainstream and many major companies are using Pinterest for marketing. The first question is why should you consider Pinterest at all? Because of its beginnings, many people see Pinterest as a place for people searching for recipes and crafts ? not exactly a hot spot for business marketing. Why Invest Time in Building a Presence on Pinterest? Is Pinterest right for your business? How do you get started and how can you best use it for your marketing needs? This complete guide to Pinterest marketing has all the answers you are looking for. While there are merits to every social media platform, one that is gaining steam right now is Pinterest. Since your results are dependent on your efforts and applying those efforts in the right place, choosing a social media platform to focus on is an important task. Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram, Periscope?the list of social media platform seems to grow every day. Marketing experts have repeatedly told us that we ?can?t be everywhere,? so the decision to begin social media marketing also involves choosing the exact places to target your efforts.

One of the hardest parts of social media marketing is deciding where to start. However, despite its relative novelty, social media marketing is rapidly becoming the most cost-effective and powerful marketing strategy for today?s business owners. For example, the ?king? of social media, Facebook, launched in 2004 and didn?t reach 100 million active users until 2008. Compared to traditional marketing methods, social media has not been around for very long.

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